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+385 91 3001 401 academy@heritage-id.eu

Login

Sign Up

After creating an account, you'll be able to track your payment status, track the confirmation and you can also rate the tour after you finished the tour.
Username*
Password*
Confirm Password*
First Name*
Last Name*
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* Creating an account means you're okay with our Terms of Service and Privacy Statement.
Please agree to all the terms and conditions before proceeding to the next step

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About Us

Heritage ID Academy

Experience

Heritage interpretation is our way of forging meaningful connections with the valuable cultural and natural treasures around us. It’s about exploring why these heritage phenomena matter to us and how we can make them relevant and valuable to others. How should something become relevant to others at all?

Interpretation is the way we open up space for people to find their personal, meaningful connection to the past. This awareness extends beyond just understanding history—it helps us all see the importance of our shared future.

Our Education & Training programs are designed to teach you proven, straightforward methods for involving visitors in every aspect of their experience. Learn how to craft impressive, memorable experiences that resonate long after the visit is over—experiences that guests are eager to share with friends, on social media, and in glowing reviews.

 

Communication skills90%
Meaning making100%
First-hand experience85%
Creativity (Tour design)90%

About us

In a world where information is everywhere, what truly matters is how we connect with it. At Heritage ID, our mission is to facilitate these connections—intellectual, emotional, and sensory—that inspire a deeper understanding of our shared heritage. We believe that heritage is more than just history; it’s a resource for learning, for growth, and for building a future that honors our collective past.

Our goal is to create experiences that are not only meaningful but also transformative, helping you see how the lessons of the past can lead us to a more connected and sustainable future. Through every interaction, we aim to foster a sense of community, shared learning, and mutual inspiration.

Tour guides for 21st century

In today’s world, the role of the tour guide has evolved far beyond being a one-way presenter or entertainer. The tourism market of the twenty-first century demands more—visitors seek experiences that resonate on a personal level, where every interaction is meaningful and engaging.

The difference between traditional communication and modern interpretation lies in the way meaning is approached.

  • Interpretation is a meaning-making process—it’s about creating connections and facilitating moments of discovery that are unique to each individual.
  • Communication, on the other hand, is often just meaning-taking—a transfer of information without the depth that today’s audiences crave.

Recent research and industry practices emphasize the importance of an experience-oriented approach in guided tours. This is why we need tour guides who are not only knowledgeable but also skilled in crafting experiences that are memorable, meaningful, and deeply relevant to each guest. In a world where travelers seek more than just information, the ability to connect, inspire, and engage on a personal level is what sets exceptional guides apart.

  • Make experience meaningful
  • Connect with your audience
  • Include your guests
  • Offer different ideas
  • Accept their contribution
  • Show different perspectives
  • Facilitate dialogue
  • Provoke the resonance

About Services

Our education programs are designed primarily for professionals in tourism and other industries who interact directly with visitors, guests, or tourists.

In our courses and training, you explore how to create memorable experiences, foster meaningful connections, and uncover the “bigger truth” behind anything or any causality. These are just a few of the essential issues we address as we guide you in enhancing your ability to engage and inspire those you serve.

Tour guiding

Tour guides are not just communicators, but it is crucial to brokering empathy with local communities as well as to build relationships within tour groups.

Local communities

We all want to have respectful tourists, who will understand!

Museums

In the 21st century, museums can’t be just a place for keeping memories.